CONCEPT WORK

T-Time is a concept packaging design that playfully explores Taylor Swift’s lyric, “At tea time everybody agrees.” This project explores brand identity and product design across a full tea box mockup, custom tea bag graphics, and album-themed tea sample flavors. Each individual tea bag is tied with a tea tag that features a lyric from a song off the corresponding album. This project merges personal fandom with consumer packaging design. Everybody agrees, T-Time was designed to be enjoyed by Swifties, everywhere.

T-Time Tea Box Concept Packaging

T-Time Tea Bag Concept Packaging

T-Time Tea Box Concept Packaging Mockup

T-Time Practical Packaging Mockup

Taylor Swift !989/WAWA Concept Logo